Client

Blanc-Biehn Productions

Challenge

Blanc-Biehn Productions produces horror films. The company’s founders are successful film actors with a large and active fan base. VOX executed a Digital Asset Review to reveal a one page website light in content, engagement, and SEO. They were invisible. VOX built a mobile responsive website, embedded the client’s YouTube channel, and began to generate compelling original content. Engagement with the content was the start of a robust online community for horror film enthusiasts. TheBBBasement.com hosts robust online conversations, provides subscriber only insider content, and a new revenue stream from sponsors. The program generates interest and funding for multiple film projects in the pipeline while acting as a digital publicist. With VOX, Blanc-Biehn doesn’t just host the conversation, they lead it.

Tools

Digital Asset Review, Website Development, Content Generation, SEO, Inbound Marketing, Online Reputation Management, Digital Public Relations

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