Connect with Your Competition Online
Connect with Your Competition Online. Recently we spoke to a retired senior executive from a prestigious advertising and public relations firm. What came out of that conversation were three [...]
Connect with Your Competition Online. Recently we spoke to a retired senior executive from a prestigious advertising and public relations firm. What came out of that conversation were three [...]
Do this one thing competitors are not doing. Build a blog focused on your industry and become the media outlet for your industry. If your business is growing because you’re providing a [...]
Get Your Marketing Off the Ground with and Online News Magazine. For most businesses the idea that their own website could have more value than traditional advertising is difficult to understand [...]
What’s a fair Cost Per Click, CPC? What’s a reasonable amount of money to spend for each click to your website? We don’t really know what the true value is of a Bing, Facebook, [...]
So what is the trick to SEO? Aside from being the very best business you can be, the trick to SEO is sharing knowledge of your business with your customers online and through your social media [...]
Content marketing is almost interchangeable with ‘organic marketing’ meaning you don’t have to pay Google, Facebook, or Linked In for it. It’s popular with small [...]
Too often a client or prospect wants to measure the ROI of working with VOX based on their sales. That’s a fair proposition provided their service is competitive, their reputation is [...]
I’m always telling clients not to “toot their horn” every time they post. It’s been awhile so here I go :). Linked In just recognized me as a digital marketing pro. You [...]
What’s the best content? Content the viewer Shares, Likes, Follows, Subscribes to, and Comments on is the best content. Picture this. Year’s ago the United States Coast Guard might [...]
I’m fond of saying that, “Nobody likes to be sold but everybody is buying.” Generally, we don’t like to be ‘sold’ especially if we’re being pitched something we don’t want. But [...]
Digital marketing in house vs. outsource. Which is better? Gary Vaynerchuck, a major internet influencer says, “The four people every startup needs for marketing and brand building: 1. An [...]
The YouTube Algorithm is Following Radio’s Lead. This is a follow up to a Linked In conversation with a senior executive at one of the largest broadcast companies in the country. Read the [...]
A Chief Insights Officer for a major national radio broadcasting company posted this statement on Linked In: “Lets face it: the only media that can insure brand safety are TV, Magazines, [...]
Here are a few ideas for a small business in Washington, DC. The good things and the bad things about their site and what we might do differently.
Vox Communications and specifically Taft Moore is an extremely attentive, skilled digital shop that has helped my team with the development of various digital assets and social media interests over the past tw...
"If you have a business and you need a website, marketing tools, and education on the best route to go, these are the guys for you!! Taft has been extremely patient in explaining all the odds and ends of designing a website. While websites can be ...
"We hired Taft to help us manage a social media campaign that was underway already. He spearheaded the implementation and effectively cut 2/3rds or more off the normal implementation timeline. The overall campaign was a success and in good part it...
"Taft, I appreciate your rapid response to our critique and suggestion of a quick resolution. As an ISO certified company that is conducting business with Fortune 500 companies such as Raytheon, Kaiser Permanente, and TJX, quality of content and s...
“We work in the highly regulated bio pharmacy space and hired VOX Communications over two years ago for social media community management. We were so impressed with their overall approach to digital marketing as well as the speed to market, web ...
"I was at a networking event and speaking got to talking with the owner, Taft. I mentioned that I was bummed that I could not take a trip to NY for a reunion of all of my Navy friends from my days in the service because the prices were so high (fr...
"Taft has been more than a media manager for us at the YMCA. He took the time to learn about our mission and amplify our message in the way we would do it ourselves. He speaks our language and understands our organization. These are really importa...
"Taft and his team were diligent and extremely helpful during our relationship. He broke everything down so even a 6th grader could understand it, and was happy to walk us through every step of his process. From creating social media and blog cont...
"Awesome and professional, that is what you can expect working with VOX. When it comes to social media, SEO, and reputation management they are the best, especially for those in the entertainment industry. I highly recommend them."
"Taft and his team are the guys your looking for! Our company talked to many people and all seemed to be able to do the job but nobody took the time to explain all aspects of what we needed and why as thoroughly and easy to understand as VOX did. ...
"VOX handled my social media campaign for one of my product lines. Taft did a great job creating original content for my blogs. I rarely needed to get a hold of him as he's reliable and dependent but when I needed him to do something he was quick ...
"We have an online clothing line and looked to Taft and his crew to help with the growth, internet presence, marketing, etc. We are extremely pleased with the results thus far. We have seen great growth in all areas and look to double that in the ...
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VOX is proud to announce that the Centers for Medicare & Medicaid Services (CMS) has approved our client’s patient-centric, virtual hospital bed model to go nationwide in conjunction with the leading healthcare providers to immediately increase hospital beds to address and manage the COVID -19 surge as well as to care for other high-acuity patients. Their model is described here. But what’s exciting about the model is not that hospitals suddenly, effectively, and safely increase bed capacity, (which is the point of the model and the need that is solved here), but what’s exciting is that patients stay in their own homes, nurses re-establish personal relationships with patients, doctors see more patients, hospitals treat more patients, the cost for care goes down, the risk to personal injury and infection goes down, recovery times speed up, payers can cover more people, and the dream of merging technology with the human touch is realized. This is the advent of what will be known as patient-centric, telehealth. This is the new model of healthcare for all Americans and VOX is thrilled to be a small part of it. Read the press release.