Recently a friend shared that he had purchased a list of leads and he assured me that if even one of those leads pans out then the list will be paid for. The problem is that you have to find that [...]

Inbound marketing is when you market to the people that are specifically looking for your goods and services by pushing content through social media networks and automated marketing programs [...]

In my last post we discussed different ways to come up with a company name.  We also scoured YouTube, the second largest search engine in the world.  We found a video from Business Blueprint [...]

One of the questions I get asked most often is “How to measure social media ROI?”  It’s a question that’s difficult to answer because what everyone is looking for is a [...]

Often when we begin working with clients they have multiple social media accounts within the same platform. Sometimes this is by design.  A film production studio has a Facebook Fan Page for [...]

Why we design forward. Often a client will come to us with a design problem relative to older platforms.  “My website looks bad on my desktop” or “The site doesn’t look [...]

My grandfather used to say, “If you want to catch fish you have to get the boat wet.” Obviously if you don’t have your boat(line) in the water you can’t catch fish. And [...]

Social media is worthless. We hear this too often from individuals who don’t fully understand the digital space and from prospects with unrealistic expectations. One of our biggest challenges is [...]

When the recent Presidential election was taking place I signed up to follow both candidates to see how they would market to me digitally.  I posted about this earlier.  The Clinton campaign [...]

The Facebook Audience Network, or FAN, is a collection of Facebook owned properties, mobile apps, and affiliated websites. According to Business Insider, the FAN is responsible for 6% of all [...]