The City of Thousand Oaks, cited as one of the safest cities ion America by the FBI, is located in Eastern Ventura County, California within an hour of downtown Los Angeles.
Declared safest city in America by the FBI in 2014, Thousand Oaks, California is a proud community with respected businesses and highly-rated schools. With a grant from the State of California, their mission was to promote the recycling of single-serve beverage containers to middle and high school students located in the Conejo Valley Unified District. A Digital Asset Review revealed that the City had done a good job of opening and activating social media accounts, but hadn’t connected them or built an audience. The challenge was to increase online awareness about the recycling campaign and to measure the ROI for their campaign to justify the grant.
VOX:
- Connected all social media accounts to a custom WordPress blog
- Cleaned up existing and generated new, sharper graphics
- Posted compelling original content on the dangers of single-use plastic bottles and the importance of recycling
- Connected the city to almost 30,000 people in the first week of the campaign
Photography / Graphic Design / Web Design / Content Generation /Social Media Management and Marketing /Live Chat /Blogging /SEO /Video Production/Visitor Engagement /Database Collection /Email Marketing /Detailed Reporting
