Shemar Moore is an accomplished actor and star of the hit TV show Criminal Minds. Shemar also operates a non-profit apparel company, Baby Girl, whose proceeds go to his charity.
Shemar Moore’s hit TV show Criminal Minds was the #1 show on television. He enjoyed a strong online presence with millions of followers interacting with a WordPress fansite and a Magento e-commerce store. While Shemar had millions of organic ‘Likes’, there was little engagement, and no data collection.
Attracted 2.4 million new organic Facebook ‘Likes’, collected 50,000 email subscribers, and hosted more than 37,000 visitors to the website per day
VOX:
- Executed a Digital Asset Review for Shemar Moore that revealed the low engagement, low time-on-site, and minimal email collection
- Updated Shemar Moore’s celebrity website increasing website loading speeds
- Activated an inbound email marketing program
- Posted daily on his social media accounts management
- Was awarded Shemar’s Baby Girl e-commerce account
Digital Asset Review / Consulting / WordPress Mobile Web Design and Development / Content Generation / Social Media Management / Blogging /
Onsite and in-post SEO / Visitor Engagement / Database Collection / Email Marketing / Detailed Reporting / Digital Asset Management