One of the first questions we get from prospective clients is “how do you know what to write about?” Nobody knows your business better than you do so we start there. What are the [...]
When it comes to social media marketing it’s not quality vs. quantity, it’s both. The success of your social media marketing program is relative to both how compelling your content is [...]
Today I want to share with you how corporate branding conflicts with Google. One of the biggest concerns for large corporations, institutions, and franchisors is how to “control” the [...]
“I’ve got a guy that does that.” My son jokes with me about this because it’s something I say, hypocritically in this case. Usually, when a prospect says that to me [...]
It’s easy to get confused about new media. Terminology changes as fast as the technology so it’s difficult to keep up. Certainly if you’re confused about new media I would [...]
What is native advertising? Native advertising was first coined at an internet conference in 2011. But as a technique it’s actually been around since the early 1900’s. [...]