Essential items every small business owner needs
About once a year we publish the essential items every small business owner needs to begin building and managing their internet presence. Each one of these items is worthy of longer discussion [...]
When the needle moves, feed the beast
Whether you understand the value of social media to your business or not there are some indisputable facts: 1. Most of your target audience uses it everyday 2. Creative account owners generate [...]
Measuring the Effectiveness of Email Blasts
Old habits are tough to break and one of the oldest in email marketing is the idea of sending one email to everyone on your list. There are a number of reasons why this is a bad idea but [...]
Can I Just Add Emails to My List?
“Can I Just Add Emails to My List?” is a great question. And it begs the question, would you like someone to just add your email to a list?  While you can get around it legally, [...]
