One of the questions I get asked most often is “How to measure social media ROI?” It’s a question that’s difficult to answer because what everyone is looking for is a [...]
Often when we begin working with clients they have multiple social media accounts within the same platform. Sometimes this is by design. A film production studio has a Facebook Fan Page for [...]
Why we design forward. Often a client will come to us with a design problem relative to older platforms. “My website looks bad on my desktop” or “The site doesn’t look [...]
My grandfather used to say, “If you want to catch fish you have to get the boat wet.” Obviously if you don’t have your boat(line) in the water you can’t catch fish. And [...]
Social media is worthless. We hear this too often from individuals who don’t fully understand the digital space and from prospects with unrealistic expectations. One of our biggest challenges is [...]
When the recent Presidential election was taking place I signed up to follow both candidates to see how they would market to me digitally. I posted about this earlier. The Clinton campaign [...]
The Facebook Audience Network, or FAN, is a collection of Facebook owned properties, mobile apps, and affiliated websites. According to Business Insider, the FAN is responsible for 6% of all [...]
The division in the US and many Western countries is palpable. Families are divided. Communities are divided. And it all seemed to happen so fast. But how? When we search for something on Google [...]
About once a year we publish the essential items every small business owner needs to begin building and managing their internet presence. Each one of these items is worthy of longer discussion [...]
There are many options for hosting and depending on your requirements we might suggest different options. But if you have a WordPress site and you host with WP Engine you are getting a [...]