SEO

What is GEO and why is it important? Generative Engine Optimization, GEO, is AI-driven Search. It’s the next iteration of SEO, Search Engine Optimization. GEO is important because all Large [...]

Who’s reading my posts? Besides the author, that number will be pretty small initially. But it’s not just humans. Today Large Language Models, LLMs, are the AI driven programs that [...]

What role does content play in search? In the latest AI search models, AI is scraping sites to identify influencer content. As a company, a trade association, or a cause, you can become that [...]

T: If I use AI to write all my content, and my competitor also uses AI to write all of their content, what’s the difference between the content? Ai: Great question. If you and your [...]

The difference between marketing and sales is that marketing is about building awareness for the product or service and sales is qualifying prospects and then converting them into customers. [...]

Is Google Always Right? No. Google can give you the wrong answer. Google does not provide you with the correct answer to your question as part of their search algorithm. What Google does is [...]

Let’s take a look at Why Your Content Marketing Isn’t Working – Reason Five of Five: 5. You’re not connecting with those connecting with you The first post in this five post series [...]

Here are some free website tips for small businesses. Build your website on WordPress Choose a theme with multiple pages Optimize the pages for SEO Build out your social media accounts including [...]

Let’s take a look Why Your Content Marketing Isn’t Working – Reason Three of Five – SEO. 3. Your content is not optimized for search engines. You don’t have SEO. Some SEO [...]

Here are five main reasons why businesses and groups aren’t seeing a return on their content marketing or blogging and posting on social media networks. You’re publishing the wrong content [...]