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Google is maps, maps is land, land is real estate.  Our very first website focused on a specific market.  We wrote more about that market than any agent  and many media outlets in that area. [...]

In my last post I talked about disruptors and a few of the industries that have been disrupted. You may know about how Netflix is changing the way we watch movies, that PayPal allowed anyone to [...]

Any company that changes the way we live by altering their industry’s traditional business model is referred to as disruptive.  PayPal, Uber, Nest and AirBnB and many others, some featured [...]

I posted recently about managing social media expectations after we lost a client.  We lost them because we didn’t do a good enough job of managing their expectations.  You never like to [...]

Old habits are tough to break and one of the oldest in email marketing is the idea of sending one email to everyone on your list.  There are a number of reasons why this is a bad idea but [...]

We’re often asked about removing negative Yelp reviews.  With an established business and an updated Yelp account with positive reviews you can expect to begin to collect Yelp leads [...]

Vox Communications, LLC has been building and managing digital assets including websites, social media networks, paid advertising and digital public relations campaigns since 2008.  Every once [...]

So many of the businesses I meet with see their website and social media accounts as separate from the ‘real business’.  This fundamental misunderstanding of digital marketing and [...]

A blog is a series of articles published to the internet that are usually specific to a subject and audience. So while you may know that already, you may not know why they’re important. For [...]

Earlier this month I hosted a breakfast seminar where I discussed the importance of Facebook ads, Google Ad Words and YouTube.  I showed the 60 attendees how the programs work and why and then [...]